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Agencies are the hardest thing for an AI to recommend

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"Find me a Shopify agency in Manchester that has done subscription commerce." That is a real question people now ask assistants, and it is one of the hardest for a model to answer well, because almost every agency website says the same thing: full-service, results-driven, passionate team.

An assistant cannot distinguish between two hundred identical claims. It can distinguish between "we do X, for clients of size Y, in market Z" and everything else.

Say the boring specifics

Case studies are for humans, one sentence is for machines

A model will not read your twelve-slide case study. It will happily reuse a sentence that says "rebuilt checkout for a £4m/year homeware retailer, cut abandonment by a fifth". Write that sentence somewhere plain, and it can travel.

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Each agency below has a listing page plus a markdown version linked from this article, the category feed and llms.txt, with a public per-listing count of AI-crawler fetches taken from server logs.

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